Common Myths And Misconceptions About Web Sites
Posted on April 18, 2014
If you own a business or are a member of a group or other type of organization, you may be wondering about the benefits of having a web site. An unfortunate fact is that many don’t see the value in having a web site. Often, this is due to not understanding how they work. But there are also several myths about web sites which continue their rise in popularity despite the amount of untrue information they contain.
Coding and Design Knowledge are Necessary
Many believe that in order to be able to create or manage a web site, that coding is necessary. While this may have once been true, there are many options for creating a web site without the need to know any HTMLS, CSS or other coding language. Not only that, but there are several web site companies who have now made it possible to edit a web site from a home computer or a mobile device, which only adds to the convenience of managing a site.
The myth of design goes hand in hand with coding knowledge misconceptions. These days, a professional-looking website is possible without any knowledge of design whatsoever. Templates and drag-and-drop site creators have made it a cinch to create a professional-looking web site.
A Web Site Is Expensive and Time-Consuming
Next to the misconception of required coding and design knowledge is the untruth that it costs a lot to have a web site. This is actually only true if you hire a designer to develop the graphics and other elements of your site for you. There is a cost involved, which is usually the cost to have a site hosted on the internet and pay for a domain name. But these costs are, more often than not, nominal.
While it’s true that creating a web site from scratch by yourself can take a lot of time, this isn’t necessarily true when you use a WSYWIG (what you see is what you get) editor. However, it can take time to ensure that any social media outlets that you or your company uses are linked to your web site. In fact, it may make the most sense to ensure your social media connections are all ‘feeding’ your web site, as this can save you time in creating and adding content in the long run.
Build It, And They Will Come
Just because you build a site, doesn’t mean that people will suddenly come running. This is especially true if you don’t have other avenues of advertising set up, such as social media. Traffic must be encouraged by actively promoting your site across as many channels as possible. And so it may be best to first create a number of social media accounts, link them together, and then post often to attract interested eyes. Once this has been done, you will have many perked ears when you are ready to announce the birth and location of your new web site.
Contrary to what you may have read, having your own web site means that you control and own the content that is on it. However, it’s important to first make sure that the web site creation service you are using allows this type of ownership. Some social media platforms like Facebook may allow you to create your own account on the site, but anything you post from your account is still owned by that company.
Many don’t feel that a web site will do them or their organization any good. But in these hurried days, having an attractive web site that grabs a visitor’s attention in the first few seconds can mean a customer in the near future. The more content you can have on your web site that benefits fans, customers or another target audience, the more interesting and useful it will be. And this is what most surfers – as well as search engines – are looking for.
Citations: Common website misconceptions
Guest author: Jan Michaels writes on a variety of technology-related topics. She recommends High Speed Internet Providers as a resource for helping consumers learn about broadband service.