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At a writing of a plenty of free-of-charge reviews on http: // www.forum.incomestudio.com I had been noticed standard mistakes which were supposed with the majority of web designers. Therefore I have made the list corrected, which will not allow young web designers to make gross blunders and will allow them to create a good site. I think, the given rules will be interesting also to professional web designers.
Heading
1.1. Should be a miscellaneous for all pages.
1.2. Do not do long and-or senseless headings.
1.3. Do not repeat one and too a word more than 2 times.
1.4. Check spelling.
The description
2.1. Try to limit the description 180 signs.
2.2. Check spelling.
2.3. Do the description readable with an impregnation in it of keywords, remember, that you do it for the visitor.
Keywords
3.1. Do not repeat one and too a word.
3.2. Do not use a word not concerning to subjects of a site.
3.3. Check spelling.
3.4. Sort keywords on a priority.
3.5. Select keywords (yahoo.com).
“Internal”
4.1. Register alt to all pictures and to logo.
4.2. Desirable density of keywords of 4-8 %.
4.3. If at you the big site, do search on a site (have it above)
4.4. Do not forget to specify the coordinates on a site (e-mail.)
4.5. Make a sitemap
4.6. Check spelling.
4.7. Make the reference ” To add in the selected works ”
4.8. If at you dynamic урл with quantity of variables more than two translate the site on a pseudo-statics.
“External”
5.1. Register a site in thematic catalogues.
5.2. Register the site in search machines (google, a Yahoo, a MSN).
5.3. Exchange references with thematic sites.
5.4. Specify in the signature for forums (mail) the site.
The roughest infringements
6.1. Use invisible or practically indiscernible (one color with a background or very fine) words.
6.2. The text in invisible layers/frames.
6.3. Use cloacking.
6.4. Use of swapping.
6.5. Use reference spam.
6.6. Participation in systems of an automatic raising such as linkator.
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